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Article marketing is advertising by writing short articles on specific areas that you wish to promote in your industry. Some content based articles are even released free to help attract clients and build credibility. Article marketing became popular with the advent of mass printing making article production affordable and easy to produce.

The rise of the internet and online world has promoted a huge expansion of article marketing. Today there are sites and directories devoted to publishing article for marketing purposes. These sites may contain information on a general scale or sites can be found for very special and specific interests. As long as you follow the sites’ guidelines and format then you can post an article.

Freelance article writing has become a feasible occupation with the expansion of article marketing. If you do not have the time to write or maintain your articles you hire a freelancer that specializes in article marketing and knows all of the tricks to writing a great content article.

The most effective and popular type of article tends to be about 400 to 600 words. This is short enough to hold the readers interest but also long enough to get your point across. The key to a successful article is a catchy title that grabs the reader’s attention, even if they are only scanning web pages or search engine results. Make sure that you are brief and concise. Wordiness can cause the reader to lose interest.

It is important to present the most important information up front and as close to the beginning of your article as you can. That way if your reader loses interest they will have at least read the most important part. You should keep your paragraphs and sentences short and use subheadings if appropriate.

Your contact information will be found in the resource box. It is important to make sure that this information is correct and clear. You may also add a line or two about your product or service. The resource box is also where you may provide a link to your website or to an area with further information.

You will need to include a short summary with your article. Think of it as an abstract or a teaser. The summary will be displayed with your title to provide some information on your article. The summary like the title should hook the reader and clearly state what the article is about. It is possible to write informative short articles and the most effective articles run between 400 to 600 words.

Once you have written your article you need to submit it to the appropriate directory. There are hundreds of article directories. Some of the more popular article directories are EzineArticles, GoArticles, and IdeaMarketers. There are also article directories for specific niches but finding them may take a bit of searching. You don’t need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.

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Micro Niche Finder is the best keyword research tool in my arsenal. I can find high paying long-tail keywords to maximize my AdSense income or search engine marketing. I know what keywords people are searching on and how strong the competition is. Plus, it tells me at a glance if a keyword is available for domain registration.

Xfactor's Micro Niche Adsense Course is the perfect companion product. Learn how to take the micro niche keywords you find with Micro Niche Finder and turn them into highly profitable websites with Xfactor's step-by-step blueprint.

SpyFu tells me what keywords my competition is bidding on and how much they're paying. I can use it to find top paying AdSense ads for my content pages or locate profitable niche keywords with laser accuracy. 

If you want to consistently get your website pages spidered and indexed into all the major search engines you need to combine blogging and pinging. Whether you use a Wordpress or Blogger to blog you need to ping them for maximum SEO results.

Blogs also known as web logs are the hottest thing on the internet. With there being so many blogs out there in cyber world, how do you make yours known and get people to read it. How do you have the most often read blog on the market that you are promoting? Because there are so many people that are trying to all accomplish the same thing, how are you going to stand out from the rest?

There are several things that you can do to make your blog marketing a success, and we are going to cover pinging in this article. Many people are confused about what exactly pinging is in regards to weblogging. I’ll try to explain exactly what’s going on here. Sending out a ping is like raising the red flag on the mailbox to tell the mailman you have new mail to be sent. This will let all of the blog directories know that you have added something new to your blog. This also brings you in some more traffic.

Pinging your blog frequently is another good way to get your blog seen. Every time that you update it, use the ping tools to ping it.

Blog marketing is pretty much the same thing as website marketing. However, if you have never had a website, and are not familiar with marketing these pinging tips will help you get started. Be sure that you put new entries into your blog on a regular basis as well. This will help keep your blog up to date and current and also will keep your readers coming back for more updates.

You can ping your blogs manually by going to pinging sites. I prefer to use a software program like Instant Blog and Ping that completely automates the whole blog and ping process freeing you up lots of time spent pinging yourself.

Todd Schuyler wants you to be a internet marketing success. Go to this pinging site to get the best internet and ping software. You see dollar for dollar nothing comes close to being able to get your site pages crawled, indexed and ranked fast.

Micro Niche Finder is the best keyword research tool in my arsenal. I can find high paying long-tail keywords to maximize my AdSense income or search engine marketing. I know what keywords people are searching on and how strong the competition is. Plus, it tells me at a glance if a keyword is available for domain registration.

Xfactor's Micro Niche Adsense Course is the perfect companion product. Learn how to take the micro niche keywords you find with Micro Niche Finder and turn them into highly profitable websites with Xfactor's step-by-step blueprint.

SpyFu tells me what keywords my competition is bidding on and how much they're paying. I can use it to find top paying AdSense ads for my content pages or locate profitable niche keywords with laser accuracy. 

First, a quote.

“And remember, where you have a concentration of power in a few hands, all too frequently men with the mentality of gangsters get control. History has proven that. All power corrupts; absolute power corrupts absolutely.”  –John Emerich Edward Dalberg-Acton, 1st Baron Acton, KCVO, DL (10 January 1834 – 19 June 1902)

Over the years Google has progressively tightened its advertising guidelines, mostly for the best.  It used to be that anyone could competitively bid on keywords and place an ad on AdWords, even if the keywords they bid on were irrelevant to their ad.  Also, gone are the days when an advertiser could pay their way out of the $5 or $10 “Google slap” for a poor quality ad.

In 2009, one of the enhancements Google added to their overhauled AdWords interface was a numeric 10 point quality scoring system for each keyword in an ad group.  The higher the score, the more in-line the keyword is to the ad and landing page content.  But like all things Google, advertisers are still in the dark over what constitutes any particular score.  Google gives general guidelines on how to write a good ad and how it should relate to a landing page, but there is no checklist of items that guarantees a perfect 10.  How can an advertiser improve its quality scores without knowing what needs tweaking?

I’ve been using AdWords since 2003.  For about 1-1/2 years I was using it to exclusively promote a fitness product.  My entire site was related to a single vendor’s product.    

Coveted Ad Positioning and CPC

I did not bid on the vendor’s branded name because like many vendors, they prohibit it.  Rather, I bid on a handful of broad, yet closely related fitness terms.  I maintained excellent positioning in the “sweet spot”, hovering around the 4th position on the first page, with ad costs at only pennies per click.  My ads were always profitable and when Google introduced the numeric scoring system, I maintained quality scores in the 7/10 range.   

In the summer of 2009 I modified an ad just like I had done countless times over the years.  The next morning I noticed my campaign had no ad impressions.  I dug into the keywords and saw that Google had given them quality scores of 0 and refused to display the ads, yet nothing on my site or keywords had changed and the modification I made to the ad was insignificant.  How is it possible to go from preferential positioning and pricing for 1-1/2 years and then in the blink of an eye lose it all?

Google Burns Its Bridges

As near as I can tell, the modification triggered a quality audit.  After weeks of wrangling with the AdWords team and their canned email replies, it came down to one thing.  Google considered my landing page a “bridge page” and my overall site content “poor” because my content wasn’t unique enough for them.

Google wants to create a good advertising experience for its shoppers by eliminating what it believes, replicates the vendor’s site.  In other words, they think that a shopper would rather / should rather (in their opinion) see only the vendor’s site and not an affiliate’s site promoting the vendor’s products.

One of my main arguments was that my customers didn’t know the product by its brand name.  Instead, they were searching for a solution to fill a fitness need.  That’s the sole reason for choosing the keywords I did.  My sales history was solid proof that I was dead on target with them.

My site converted those visitors into paying customers.  I received emails from the affiliate manager and the owner of the company telling me what a great job I was doing and to keep it up.  I was even rewarded with an exclusive coupon code.  I forwarded those comments to the AdWords team in my defense, but they still refused to reapprove my ads. 

Google Gives Advice, Even If It May Not Work…Which It Didn’t

Google provided a few recommendations for gaining back my former glory.  One caveat though, they warned that even if I did what they suggested, my campaign may never recover.  That turned out to be true.  I went through the entire dog and pony show and nothing I did to the site from that point on could pull it out of the abyss.  Even new pages I built following all of their guidelines got a quality score of 0.  It was obvious they weren’t rating the single landing page from my ad.  Instead, they were looking at the entire domain and my domain now seemed to be black-balled. 

1)  Google doesn’t like affiliate pages.  They consider them bridge pages to the vendor.  So what, I say.  There are times when experienced affiliates can make a better sales pitch than the vendor’s own site, can make a better visual presentation, or give testimonials from personal experience after using the product.  Or, I’ll point out once again, a shopper may not know the brand name of a product, therefore will search with generic terms describing what a product does or the benefits they hope to receive from a product.

2)  Google doesn’t like affiliates to promote only one product on their site.  It’s their stance that such sites replicate the vendor’s site.  Google told me that I had to add products to my site that the vendor doesn’t sell in order to make my site unique from the vendor’s.

I don’t like creating pages like that because they take the spotlight off of my featured product and send my visitors off shopping on another site.  People get sidetracked while browsing and if they don’t come back, that’s a lost sale.  I have one job as an affiliate and that’s to promote the vendor’s product to the best of my ability, not send them to another merchant’s site.    

In some cases, a vendor may not like its products being compared to those of another because their own products may cost more.  Consumers don’t always look at quality, they want a bargin.  A year ago I struck up a deal with a web hosting company to get lower pricing on their plans for my customers.  However, I was prohibited from advertising their company in any type of comparative manner, like many web hosting affiliates do, because even at the lower price, they were still two to three times more than other companies.

I’m not completely against all of Google’s advertising guidelines.  I agree with them that ads should not be misleading, a landing page should provide what the ad says it will and a visitor should not have to opt-in to a mailing list to get the information promised in the ad. 

The Google Monopoly

But the Google god has taken on the “gangster mentality” that Baron Dalberg-Acton referred to.  Google has monopolized AdWords by excluding single-merchant affiliates, yet permitting the original merchant of the product to advertise.  It drives down the competition by allowing the original merchants to corner the market on PPC.  Should Google be allowed to tell affiliate advertisers that their sites must contain products not sold on the merchant’s site in order to be able to participate in AdWords?  It’s an unethical, unfair business practice.

A vendor’s survival often times depends upon the sales generated by its affiliates.  By denying affiliates from competing in the keyword bidding process with single-vendor websites, Google is choking off the sales force of thousands of companies and turning off the cash flow to the affiliates who, in the past, and like myself, successfully used AdWords.  I instantly stopped making sales the day Google slapped me. 

Yes, affiliates can use other PPC services, but none of them have the coverage that AdWords does. 

Yes, affiliates can use search engine marketing to promote any product in any manner, but not everyone has the skill set and the tenacity to do it.  Fortunately, in about three months’ time I’ve managed to regain about 85% of my pre-Google slap using SEM, but it’s hard work.

You see, the beauty of PPC is that it’s “instant-on” advertising.  You don’t have to spend weeks or months trying to achieve top ranking in the SERPS, something that’s impossible for highly competitive niches.    

In my opinion, no white-hat advertiser should be denied running an honest PPC campaign because they chose to sell only products from a single vendor on their site.  The competitive bidding process should be amongst the advertisers, not Google. 

Since 2003, I’ve spent over $16,000 on AdWords.  That’s a grain of sand on the Google beach, but I can guarantee you, I won’t be spending another $16,000 with them.  Not when Google has turned into a gangbanging thug, killing off affiliate marketers one by one.

AJ Farro is a retired programmer and creative consultant for a variety of websites.  If you need a serious webpage builder that doesn’t require a computer science degree to use or flaky FrontPage extensions, take a look at some of the best web design software deals.  Then take care of your new website and our Earth with cheap green hosting from SuperGreen Hosting.

5,419 uploads in the last minute, 71,248 things tagged with jump, 3.0 million things geotagged this month. Do you still need a reason to get yourself a Flickr account?

Flickr is quickly becoming a popular online marketing tool for it allows creative agencies to market their products through a visually appealing medium. It can help you generate traffic to your website and ensure that your website ranks higher on the major search engines like Google, Yahoo! and Bing too. Consider this, according to Nielsen or NetRatings, Flickr is the fastest-growing photo sharing site on the web. It is the 7th most trafficked social media site overall.

Flickr is primarily a photo-sharing community, owned by Yahoo!. You can use your Yahoo! Login ID and password to log onto Flickr and use your account to tag your photographs, share them and participate in the community discussions as well. The photographs, which you post on Flickr, might leave a lasting impression in the minds of the millions of Flickr users and some of them might end up being your potential customers as well. By networking actively on the community forums, you can build your contacts and build greater awareness about your business and services as well. You could use the links from Flickr to further your link popularity too!

Video is for everyone too! As a member of Flickr, you can upload and share videos (business videos and presentations too!) just like you do with photos.

To avail the benefits of SEO through Flickr, you need inbound links, which you could obtain in the form of links from other blogs and websites. Ensure that the photo title matches the title tag or element. You are assured higher rankings for the phrase. Most importantly, you should only try to sell unique and noteworthy product or services-related photographs through Flickr.

Quick tips for marketing your business on Flickr:

* Use your business/website name as your Flickr display name.

* Use the best, relevant photographs to advertise your business.

* Actively participate in the Flickr community. Find groups relevant to your business and join them.

* Tag your photographs with terms that are relevant to your business or service. Provide a link to your Flickr account on your website.

However, don’t post advertising messages on the discussion forums or stuff keywords in your tags. You could end up turning “off” the community and users, and not being able to generate any interest in your photostream too. To top that, Flickr added “nofollow” tags to links placed within its website last year. Flickr implemented these tags for the same reason as a number of other social-media sites – to prevent misuse and spamming.

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Websites can look amazing with lots of fun stuff and still be losing visitors. If your website is not holding the attention of visitors then the following 6 website design mistakes may be of help.

Of course you want your website to be successful and not only attract visitors but interest them in staying and even returning. Unfortunately, the amount of time that a visitor will spend on your website will be determined in the first few seconds of their visit. If there are one or more basic design mistakes then the visitor will leave quickly. In order to keep their attention your home page needs to build a relationship with the visitor that will keep them coming back.

The greatest design mistake is no doubt a lack of focus. When a website does not offer exactly what is promised in the keyword and title that drove the visitor there in the first place, the visitor loses interest and leaves quickly. The content must be relevant to the theme of the website and be interesting enough to encourage the visitor to look at more pages.

Pages that are heavy with text can be a turn-off to visitors. Reading text online is different from reading a newspaper. The paragraphs have to be set up so that the reading is instantly presenting the point of the information. There needs to be short paragraphs with headers and subheadings, bullets and numbering where possible, some graphics and pics where appropriate and correctly balanced white space. The information has to be spot on with the topic with no diversions or unnecessary additions. If anything on the page confuses the visitor, they will leave and not return.

The content must be readable and easy to view. Using backgrounds that drown out the font will not hold the attention of the visitor. Pages that take too long to upload will also drive the visitor away. The kind of fonts used should be universal fonts that are clear and crisp like the Arial or the Verdana. If the fonts are odd or too fancy they may not even be visible on some computers. The fonts need to be those that are automatic with Windows.

Clutter is a big no no on any website. The contents can be nicely organized but if it is too busy with long text segments, unnecessary material, promotional offers, sales pitches and lots of animations then it is considered very noisy and very cluttered. This will discourage any visitor especially if it is the start-up page. This also makes the upload too slow.

Advertising on your website is certainly acceptable but overpowering ads are guaranteed to drive visitor away. Using the pop-up ads or messages is still a common practice but the problem is that most people block these so they will not see yours and if they do they may be irritated by them. This will not build a good relationship with your visitor.

If you website is done well and has not made any of the mistakes we have discussed but the navigation is messed up you will lose your visitors. The use of a site map will make your pages easier to navigate so that your visitor an see in a moment where they want to go next. A happy visitor is one that will return.

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You can help to increase your website traffic right away. Pay per click is the obvious solution but that would be too easy, so let’s look at some free ways of boosting your traffic. If you do not blog as yet, set one up today for free as blogging is the most convenient example. Write a post or posts with keywords related to your topic or niche, and then use the ping services to get the word out. These services will introduce your link to many blog directories and sites. The more you do it, the more your website traffic will improve, but as far as an instant hit is concerned, you will get it in one day.

Post on Forums – there is a forum out there for most subjects and you can usually register for free. Search Google using your keywords and the word forum in order to find a relevant forum. As you are not allowed to promote your site straight away, write down to earth posts, offering help and advice, saying something with the popular threads and you will find people checking out your site on the same day at no cost.

Article writing – some article directories assess your article before posting it to ensure quality, while others do not, so you can submit an article with a link to your site the same day. Some people may even select your article to post them on their websites with your resource box at the end linking them to your site.

Digg it – Digg is a great site for posting small snippets or synopsis of your blog post, article post or matter from your web site. In no time this can be found on their prestigious and highly viewed pages, once again giving a push to expand your website traffic.

Email lists – how can you say that you have not collected a list of emails yet? The astounding fact is that lots of people on the web have not done anything to make their own email list. The advantage of having a list is that it enables you to arrange previously composed messages and send out mass emails at any time calling them to visit your website and benefit from the latest special offers or suggestions and thus improve your website traffic in no time.

Joint venture – sometimes impossible in a day but sometimes it is. If you receive a newsletter from another website related to your issue, try to see if you have anything interesting to offer them and their customers. Normally, this would be something you would do to provide some benefit – a free document, a saleable product and both the list owner and you would share the profit. A good way to boost traffic is to have innumerable names on the lists.

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You’ve created your blog and published terrific content that you are surefire everybody your target niche will be attracted to. Considering posting unique content in an even further rapid succession, you realize that folks are not commenting on your blogs or worse still, they are simply not visiting.

Where do you find your finest human traffic free? At hand are billions of Web Pages out there; to get folks to appear to your blog, you should prove that you come up with something useful to offer and you ought to moreover make it straightforward for search engines to locate your site. At this juncture are 16 tips that can help you acquire the best traffic source:

1. Invite as many folks as viable to subscribe to your blog by setting up a subscription form; these include your contacts, clients, family members, workmates, and any other person in your system. This pool will form yourbest traffic source. Http://www.Bloglet.Com

2. Get the Yahoo! Search engine to spider your site consistently by signing up for a feed through your Yahoo! Account. (Learn how to do this at http://www.Biztipsblog.Com) Http://www.My.Yahoo.Com

3. Get in touch with other blogs concerning your niche; read significant posts and put up on the ball and informative comments that will encourage other readers to click on your link. Comments such as “good” or “lovely” won’t give you the best traffic source. When writing these remarks, don’t forget to leave a link to your blog.

4. Ensure that blog directories are pinged every time you add a new post to your blog. Ping-0-matic can do this for you. Http://www.Pingomatic.Com

5. Your best traffic will in addition come from search engines; promote your blog URL to search engines for indexing. Http://www.Submitfire.Com

6. Get blog directories to register your blog. You’ll get hold of a detailed listing of directories at http://www.Masternewmedia.Org/rss/top55/ Tip: To get by your submission process, use a form to keep track of your submissions. Once beginning, hire a virtual assistant to do this for you except you are willing to spare an hour every one day.

7. Close all your emails with a link to your blog. 8. Make sure that every one of your Web Pages links to your blog. 9. Squeeze your blog URL in each distribution of your newsletter if you happen to be publishing one. Yourbest traffic source comes from folks who believe you are worth following. 10. Make a convention of linking to your blog every instance you send out reports, sales letters, e-books, white papers, and any other outgoing correspondence. 11. Ensure all your flyers, leaflets, business cards and brochures display your blog URL.

12. Set up an RSS feed and prevail on visitors to subscribe to it. RSS, which in full is Rich Site Summary or really effortless syndication as others would refer to it, is a record with a list of blogs and websites that have been submitted for syndication. These feeds can be read by your subscribers either by use of news readers or news aggregators. RSS feeds only show part of the posts –the summaries, or headlines, or both. To understand the working of RSS readers, visit: Http://www.Rss-specifications.Com/rss-readers.Htm

13. Constantly keep posted your blog so as to preserve your current readers and to exert a pull on new visitors. Provide quality content by linking to other related articles and websites. Your best traffic will come from visitors who like what you offer and willing to link to your blog.

14. Get quality links and traffic from other blogs by use of Trackback. Trackback is a service that notifies other networks or blogs whenever you refer to them in your blog. These blogs will besides link back to you because of this and give you human traffic free.

15. Take advantage of the potential of article marketing by including a link to your blog in the resource box every time you send out articles to article directories.

16. Develop constancy by blogging repeatedly. You will be surprised at how spending 15 minutes a day blogging on your site can dramatically boost traffic. Keep in mind that search engines love new content, and spending a certain amount of time every day doing this will undeniably make them happy. Do this at a fixed time of the day to make it easier for you. Tip: Keep track of the number of visitors to your site by knowing how many of them are new-fashioned, how many are repetitive, and how much time they spend on your blog. A free counter can be obtained at: Http://www.Sitemeter.Com.

If you feel you need more than these hints to drive visitors to your site even more rapidly, then I have delightful news for you: A new product known as Profit Miracle promises to increase traffic to your web at a pace you wouldn’t imagine. The developer promises that the product will increase your passive revenue even if you are an internet newbie. If you are looking for free traffic source, you can read more about the product at Profit Miracle

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Registration might be close to full. I’m not sure how many more attendees the Webinar can hold, but make sure your get a seat.

Here are some more details about what Mr. Black will discuss on the call.

* How to get a large diverse set of targeted back links that come from properties that give you a tremendous amount of control in “bleeding” ranking factor to your target URL.  Read the rest of this entry »

Web site traffic is every website owner’s dream.

Visitors should be highly targeted ones. Now, you may be wondering, what is the best way to get targeted website traffic coming over to your site?

Take it from the expert. Below are some of the things that proved effective for them in increasing their web site traffic.

1. Search engine optimization. This should be first and foremost in your mind. Whichever way you put it, in the online world, search engine rules. To be known in this business is to be recognized by major search engines. Your site needs optimization in these search engines. Know the importance of links and site tactics. 

2. RSS. Blogs and RSS feeds go hand in hand. Since more people are into blogs, website owners are finding that this has become a valuable tool in getting website traffic. Once you input RSS feeds into your blogs, expect a great number of targeted website traffic to come pouring into your site.  Read the rest of this entry »

If you are looking for quality website traffic for your site, there are a lot of techniques you can think of to make that happen.

However, you have to be aware that there are also website traffic experts out there that are just waiting to pounce on you and will make you hinder you from achieving success out of something you have worked so hard for.

Things to know and avoid so your time, effort and money will not be sucked down the drain.  Read the rest of this entry »