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Archive for September, 2009

Are you looking for a fast and easy way to achieve top rankings for your website? Many people are in search of the quickest means to ranking well on search engines. Not to long ago I was working with a client on applying some SEO techniques. I started with a focus on on-page optimization and then migrated towards off page optimization in an effort to generated inbound links to their website.

Building your web site’s popularity is essential for improving your search engine rankings. Major search engines like Google apply an algorithm to define the value of your web site or web page. This in turn drives your search engine ranking for specific keywords. One way to think about the process of web site ranking is like a voting machine. The more votes you get the better your site ranks.

The very first thing to do is to evaluate a web site for the criteria that would make it easy to spider. Search engines spider need to access quality content to better classify each page on the web. After applying navigation that allows users to easily find content and search engine spiders to categorize content properly, its time to identify effective link building strategies.

A great way to build one way links is with directory submissions. The process is simple. All you need to do is to find directories related to your web site niche. There are many directories available and services that can submit your website automatically for review. We decided to use such a service to take the manual labor out of directory submission and target more than three hundred web sites.

In as little as forty eight hours of the website being submitted through an automated submission service, rankings for particular keywords were negatively impacted and significantly. We lost anywhere from ten to thirty spots on search engine rankings. One might be able to argue that the auto submission was not detectable and therefore could not have had this effect. I disagree as there were no other factors related to SEO that we were working on at the time.

At the time, we were not focused on any other type of link building activity. Due to the immediate nature of the impact on search rankings, I’ve concluded that automated submission had a negative impact that was significant. My only hope is that its not everlasting.

If you are familiar with search engine optimization and building links to improve your search engine ranking, be cautious of automatic submission services. Whether it be for search engine submission or directory submission, you can damage your current rankings. Major search engines seem to be catching on to automatic submission sites and are having an impact on results. I still encourage you to submit your website to a small number of choice directories but do it one site at a time.

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Trying to get more profits? Give these 10 extreme ways to rocket launch your profits. The purpose is to grow your list and you need to use as many of these as you can to both increase your profits and the number of people on your email list.

1. Offer a free subscription to your e-zine. Many marketers are using e-zines to stay engaged with their customers. Remember to continue to add value and not just use your list for selling.

2. Pop up windows on your web site offer an opportunity for people to opt in to your mailing list. They grab the visitor’s attention because they jump right out.

3. Have a discount offer on your ad. People love a good deal. You could offer a percentage discount, dollar discount, buy one get one free discount or any other variation.

4. Use a testimonial on your webpage as well. Social proof is a huge incentive for others. The testimonial should include just enough information so they understand the offer.

5. To get the most from each one of your visitors, ask for the subscription. Add a tell a friend feature and bookmarking to your page. Give them options to spread the word for you. Can you say “free”.

6. Have a contest or free giveaway. You could ask for the best success story in your niche or some other creative. Make the prizes something of interest or value to your visitors. The people who enter will visit more often to see who won. And they may share it with others which leads to visitors as well.

7. If you have some software, offer it up as an incentive to opt in to your list. It could be freeware, shareware, demos etc. there are plenty of useful software program available for free to download, so you do not need your own. For example I have seen BMI calculators on many weight loss sites for free.

8. Offer some form of free online service from your web site. It could be anything from search engine submitting, article writing or linkbuilding. Just make sure it is aomething that your target audience would want or need.

9. Benefits, benefits and more benefits. You can never offer too many of them as justification for the value of your product or service. Whether is make money, lose weight, increase energy, save money, save time or whatever clearly state them for the visitor.

10 Add a message board, forum or chat room to your web site. If people enjoy it, they will revisit your web site.

Any one or combination of these 10 Extreme Ways To Rocket Launch Your Profits tips can assist you to increase your click through and add value for your visitors. The longer you can engage a visitor on your site the better your odds they will return and opt in to your list.

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You’ve created your blog and published terrific content that you are surefire everybody your target niche will be attracted to. Considering posting unique content in an even further rapid succession, you realize that folks are not commenting on your blogs or worse still, they are simply not visiting.

Where do you find your finest human traffic free? At hand are billions of Web Pages out there; to get folks to appear to your blog, you should prove that you come up with something useful to offer and you ought to moreover make it straightforward for search engines to locate your site. At this juncture are 16 tips that can help you acquire the best traffic source:

1. Invite as many folks as viable to subscribe to your blog by setting up a subscription form; these include your contacts, clients, family members, workmates, and any other person in your system. This pool will form yourbest traffic source. Http://www.Bloglet.Com

2. Get the Yahoo! Search engine to spider your site consistently by signing up for a feed through your Yahoo! Account. (Learn how to do this at http://www.Biztipsblog.Com) Http://www.My.Yahoo.Com

3. Get in touch with other blogs concerning your niche; read significant posts and put up on the ball and informative comments that will encourage other readers to click on your link. Comments such as “good” or “lovely” won’t give you the best traffic source. When writing these remarks, don’t forget to leave a link to your blog.

4. Ensure that blog directories are pinged every time you add a new post to your blog. Ping-0-matic can do this for you. Http://www.Pingomatic.Com

5. Your best traffic will in addition come from search engines; promote your blog URL to search engines for indexing. Http://www.Submitfire.Com

6. Get blog directories to register your blog. You’ll get hold of a detailed listing of directories at http://www.Masternewmedia.Org/rss/top55/ Tip: To get by your submission process, use a form to keep track of your submissions. Once beginning, hire a virtual assistant to do this for you except you are willing to spare an hour every one day.

7. Close all your emails with a link to your blog. 8. Make sure that every one of your Web Pages links to your blog. 9. Squeeze your blog URL in each distribution of your newsletter if you happen to be publishing one. Yourbest traffic source comes from folks who believe you are worth following. 10. Make a convention of linking to your blog every instance you send out reports, sales letters, e-books, white papers, and any other outgoing correspondence. 11. Ensure all your flyers, leaflets, business cards and brochures display your blog URL.

12. Set up an RSS feed and prevail on visitors to subscribe to it. RSS, which in full is Rich Site Summary or really effortless syndication as others would refer to it, is a record with a list of blogs and websites that have been submitted for syndication. These feeds can be read by your subscribers either by use of news readers or news aggregators. RSS feeds only show part of the posts –the summaries, or headlines, or both. To understand the working of RSS readers, visit: Http://www.Rss-specifications.Com/rss-readers.Htm

13. Constantly keep posted your blog so as to preserve your current readers and to exert a pull on new visitors. Provide quality content by linking to other related articles and websites. Your best traffic will come from visitors who like what you offer and willing to link to your blog.

14. Get quality links and traffic from other blogs by use of Trackback. Trackback is a service that notifies other networks or blogs whenever you refer to them in your blog. These blogs will besides link back to you because of this and give you human traffic free.

15. Take advantage of the potential of article marketing by including a link to your blog in the resource box every time you send out articles to article directories.

16. Develop constancy by blogging repeatedly. You will be surprised at how spending 15 minutes a day blogging on your site can dramatically boost traffic. Keep in mind that search engines love new content, and spending a certain amount of time every day doing this will undeniably make them happy. Do this at a fixed time of the day to make it easier for you. Tip: Keep track of the number of visitors to your site by knowing how many of them are new-fashioned, how many are repetitive, and how much time they spend on your blog. A free counter can be obtained at: Http://www.Sitemeter.Com.

If you feel you need more than these hints to drive visitors to your site even more rapidly, then I have delightful news for you: A new product known as Profit Miracle promises to increase traffic to your web at a pace you wouldn’t imagine. The developer promises that the product will increase your passive revenue even if you are an internet newbie. If you are looking for free traffic source, you can read more about the product at Profit Miracle

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If you follow search engine marketing then no doubt you’ve been hearing about Microsoft’s latest search engine release called Bing. Bing promises a new user experience for those surfing the web. This is a pretty necessary rework of Microsoft’s previous search in an effort to compete with both Google and Yahoo. There appears to be more press than ever covering this launch as Microsoft is seeking to make radical changes to their business model.

I seem to be getting a large number of blog readers asking about Bing and what they should be doing to get sites ranked well on this new search engine. This is a common question whenever new search engines are released regarding the methodology they use to rank.. The good news here is that Bing appears to follow many of the same protocols as Google, the world’s leading search engine.

One of the best ways to reverse engineer a given search engine is to do a study of the top ranked website for a specific term. Based on some research that I’ve done and the work of others in the SEO community, it’s pretty clear that this type of analysis provides clues of which criteria weigh most heavily in Bing’s search algorithm. No one will be all that surprised to learn that older domains perform better than newer websites and in bound linking plays a major role in results.

It appears as though Microsoft’s Bing search engine is using many of the same ranking factors as other popular search engines. This is good news simply because optimization of web sites take time and trying to optimize for one search engine over another may provide very mixed results. Bing likes in bound links and that is pretty consistent regardless of which search engine you are trying to improve your organic results for.

Organic search should be at the top of your list. If it is then you know where you need to focus, inbound linking. If you haven’t already focused your efforts on organic search then start with on page optimization. Once your site is formatted appropriately, start with off page optimization and link building.

In addition to focusing on the before mentioned items for influencing search results on Bing and other search engine, consider the value of content. Having fresh content on your site that is engaging and current matters a good deal to search engines seeking to find the most relevant and meaningful content. Keep your eye on developing quality content and updating it on a regular basis.

You might be wondering which search engine you should be optimizing your web site for. Based on what I’ve seen, I’m encouraged by preliminary Bing related findings. I believe that Bing is using many of the same factors that Google uses to evaluate a sites relevance to a search query. As always, focus on white hat methods to optimize your site and follow SEO basics.

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With all the websites talking about business opportunities on the web, almost everyone wishes to benefit of it. Since the number of websites are growing every day, the need to dominate the others has become even more essential as it is the first object of every merchant. So it is very important to know how to maximize your procedures without spending too much.

There are many methods you can get website traffic. The first one can be considered as buying of site traffic and it can consist of Pay per Click Ad Words, promotion websites, solo ads, press release distribution, or even renting or having email list.

The first one can be considered as buying of website traffic and it can consist of Pay per Click Ad Words, marketing sites, solo ads, press releases, or even list building. There’s also a way to strategies you can get free website traffic! Keep in mind, when it comes to web advertising, key phrases are vital. With the right key phrases you can be sure to get guaranteed website traffic.

Blog Commenting is as effortless as visiting blogs in your industry like a normal reader. You can actually get increased website traffic by posting comments there. Of course, you have to guarantee that your comment will also be remarkable and appropriate to the page. It is necessary that you expand usefulness to your post thereby creating a ripple effect where readers of the blog will also click on your website. Through blog hopping, you can now take advantage of greater likelihood for your website to be referred to by other site owners.

Forum Posting is almost the same as blog hopping. This method to increase website traffic is as simple as 1-2-3. You just have to write useful instruction in working communities. If you become a consistent poster, you can become popular with members of the community. This way, you can become a credible source for newbies and you become an influential person in your niche. However, if you are new to this line in the net, then don’t fret! There are just several things you have remember with forum posting. First, you should never post self promotional content. If you really have to, put commercial sites only through your signature. Most forums do not allow affiliate links and will probably disable your account. In summary you should be putting befitting information in your post.

This way, you can assist others and the effect of this is increased website traffic to your site.

Other ways you can get free traffic to your website comprises the use of a powerful list-building and traffic-generating system. This way, you can promote your product directly to your prospects and increase the likelihood of getting new customers and making a sale!

Through these strategies, doubling your sales will not be a problem! Just by registering as a member and completing a form, you can now get connection to the most advantageous online solutions you need, guiding you in towards success!

Introduction – If you are still learning about search engine optimization (SEO), you are probably a bit confused about the difference between on-site and off-site SEO strategies.

On-site tactics are more straight-forward for the beginner and are probably written about the most. I thought I would write an article and cover what I’ve learned. This pool of SEO knowledge comes from working with about 10 clients and another 10 personal web sites over an 18 month period.

To anyone with an SEO background, there are certain basic on-site SEO tasks that any web master, business owner, or Internet Marketer needs to be aware of. These include the following major components:

1) Title Tags – The title tag in your HTML meta code is the tag that tell the browser what to display in the title of the window at the very top of the screen. Because this text is so visible to the user, Google likes to rely heavily on this text as a clue as to what your page is about. As a result, it is a really important SEO strategy that your title tag be filled with keywords that are appropriate to the content of the web page. Furthermore, you really don’t want the same title tag on every page. This is not good for SEO. Instead, you want to have different keyword phrases in your title tags that properly identify the theme of that particular page. Remember, you are trying to help the search engines easily digest your content. That’s basically what SEO is. You want to aid them in their understanding of what this page is really about.

2) The first H1 tag – Similar to the title tag, Google will look at the first H1 text to appear on your page as a strong signal as to what the page is about. Use it wisely. Again, you want to place keyword phrases here that are thematically related to what the information on the page is conveying to the end-user.

3) The name of the page itself – As you name your pages in your web site, use plain English as much as possible for SEO. You will notice that WordPress uses this extensively in their blog software. This is no accident and WordPress is considered the best blog for SEO. For example, http://example.com/?On-Site-vs-Off-Site-SEO-tactics&AID=22 will perform much better for SEO than http://example.com/?AID=22. Why? Because there is descriptive text in the longer version of the page name that helps the search engine know what the page is about. Many people have written about issues around “dirty links” and SEO (links including system variable data such as AID=22 in the example above). I think it is better if you can design your system without any variable data at all. It just takes this SEO issue away. And it’s just easier for the search engines. It’s also easier for the end-user. However, there is no problem promoting pages via SEO with variable data in the links. I’ve been able to make both fly using the same SEO tactics with no problems. The search engines are smart enough by now to manage through that variable data. Just make sure your plain English is in there.

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Use these two sources for link building.

1)  I found a cool post with 28 tips for getting links back to your site called Link Building Strategies 101 and thought I would share it with you.

2)  Also, if you website or blog has at least a PR1 and you want some quick one-way links,  sign up for 1-Way Links to massively boost your Google page rank.  You write your own ad copy for the links and have others post them on their site.

Q:  I’ve been using free blogs like Blogger and Wordpress.com, but they don’t allow selling. I participate in some affiliate programs to make some extra money and already got one of my Blogger blogs shutdown because of it. I need my own web hosting account to run my own WordPress blog, but I don’t know where to start.  Can you help me?

A:  Setting up your own hosting account and blog is easy.  Here are instructions for doing it as cheaply as possible.

1. Buy a domain name from NameCheap.  Use the coupon code on that page to get it even cheaper.
2. Then get 3 years of web hosting for less than the price of 1 year from WebHostingPad.  There is a coupon code on that page, too.  Don’t accept the free domain offer.  You won’t own the domain name if you do.  Just like with the free blog problems you’re having now, you don’t want free domain problems down the road.  During the order process, tick the radio button that says you already have a domain name and enter the name you bought in step #1.
3. Log into your NameCheap account and go to the Domain Manager.  In the left menu, click on “Transfer DNS to Webhost”.  In fields 1 and 2 enter the following server names to point your new domain name to the WebHostingPad servers:
   1. NS1.WEBHOSTINGPAD.COM
   2. NS2.WEBHOSTINGPAD.COM
4. Then log into the cPanel control panel on your WebHostingPad account like this:
   1. http://YourNewDomainName.com/cpanel  (You might have to wait for up to about 1 hr for step #3 to kick in before your domain name will resolve to WebHostingPad’s server.)
5. Once in cPanel, find the Software section and click on the Fantastico icon.
6. In Fantastico locate WordPress and install it onto your new domain name.

And there you have it!  If you’re already familiar with the free WordPress.com interface, you’ll already know how to run the full blown WordPress.  Plus, you can do so much more with it like install plugins and most importantly, make money with your affiliate programs!

by AJ Farro

Search engine optimization is all about making the search engines happy.  Don’t make your site difficult for the engines to understand.  Help them out as much as you can by making it clear what your site is about.  Here are some helpful SEO tips that are within your control to implement rather quickly.

1)  Title tags

You’ve got about 60 characters to work with so make the search engines happy, yet give the visitor what they are looking for.  Each page title should have a unique title.  Don’t duplicate page titles across your site.  Place your main keyword at the front of the title followed by a brand name or other keywords related to the main keyword.  Do not keyword stuff. 

2)  Keyword research

Use keyword tools like Keyword Elite 2.0 to identify verb, plural and singular variations of your main keyword and to find related secondary keywords.  Use those keywords interspersed within your content.  It will reinforce to Google that your page is indeed about “your main keyword”.  Additionally, it will help your readers find what they’re looking for because the related keywords will also get indexed and that increases the chance of your content getting found. 

3)  Anchor text

Anchor text is the underlined blue text in a hyperlink.  Don’t link words like “click here” because Google will interpret the target destination as having to do something with ”click here”.  Instead, link the keyword(s) you want to target.

Example:  If you want to link to an another page about green web hosting, then do this…

DON’T DO THIS:  To get cheap green web hosting, click here.

DO THIS:  Click here to get cheap green web hosting.

Your reader will see the “click here” call to action instruction and will understand what you want them to do and both your reader and Google will know that the target destination is going to be about green web hosting.

4)  Get external links

• Original content can’t be beat.  Write articles of interest on your site.  If you’re trying to build a mailing list, put together a free report in .pdf format and create an opt-in page offering the free report.  (If you don’t have a .pdf converter, get OpenOffice for free.  Their Word-like document writer, called “Text Document”, creates .pdf files.)
• Then approach sites who may already be linking to you.  Tell them who you are and point out the link they are giving you so they know what you’re referring to.  Then say you have a new article (or report) on your site that their readers might find helpful.  Give them some ad copy so they don’t have to write it themselves and include the link to your stuff.  On the other hand, if the site is not linking to you, ask the site owner if they would consider using your material on their site.  Webmasters and bloggers are always in need of good content so make sure you’re offering quality writing.  They get good content and you get a link.
• Look for sites that take donations and asked to be published on a sponsorship or patron page in exchange for a donation.  Again, write some useful content and include a link to your stuff.

5)  Internal links

Google carefully considers internal links (links to other pages on your site) to help figure out what your content is about.  If you have products on your internal pages, it’s up to you to leak some link juice to them by hyperlinking keywords from your home page to those internal pages.  Those internal pages will be pages you created using the secondary keywords found during your keyword research in step #2 above.  Think hierarchy.  Or like a breadcrumb trail that leads them to the internal pages.

If your main page is about growing your own flowers, secondary, even tertiary pages would be…

Growing Your Own Flowers

• Annuals - discusses what annuals are with links to the individual flowers… 
  • Petunias
  • Marigolds
  • Vinca
• Perennial – discusses what perennials are with links to the individual flowers… 
  • Poppies
  • Echinacea
  • Foxglove

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